The Patterns of Adapting to Health (PATH) are powerful predictors of individual and population health, and patient experience.

• Differences in perceived health status
• Activities to promote health
• Following unhealthy vs. healthy diet
• Sedentary vs. active lifestyle
• Hospital expenditures
• Pharmacy expenditures
• Physician expenditures​ ​

Learn More About The Benefits of PATH

​The Patterns of Adapting to Health (PATH) reveal how the interaction of intrinsically-motivated behaviors in response to different health-related contexts self-organize around a limited number of patterns associated with predictable health outcomes.  

Key Benefits:

• Thirty year track record
• Validated with over a quarter-million adults
• Validated as predictors of diverse health outcomes offering new opportunities for improving population health or targeted marketing
• Shown to improve engagement and behavior change among health plan members and patients on a one-to-one basis
• Specific messaging and media engagement protocols shown to improve advertising recall and product/service preference as much as 12 percentage points.

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applications

Health Insurance Plans

Hospitals

Medical Groups

Population Health Management

Disease Management

CRM

Patient Experience

The Situation

 Individual health is shaped by the interaction of a person's innate preferences, actions, and habits in response to their experienced health-related environment. 

The Problem

Populations of people interacting and adapting to health-related situations create complex patterns that have their own population level effects on health, disease, demand for health services, and medical expenditures. The influence of these patterns on health are not addressed due to their invisible nature. 

The Solution

The Patterns of Adapting to Health (PATH) are a reliable method of identifying these complex patterns within any size population, locating individuals in relation to them, quantifying the pattern effects on health outcomes, and applying interventions to minimize their effects.

Peoples habits and actions around health conform to a number of hidden patterns once they enter adulthood. 

By the age of 25 one of these Patterns of Adapting to Health (PATH) is dominating each person's health-related behavior, shaping how they cope, respond, and adapt to new health situations or conditions.  

As a person’s health behavior is drawn to and conforms to one of these PATH, he or she either drawn to predictable levels of optimal health, or increased risk of illness, disease, and demand for health care services.